Trade Policy at Work

Leveraging Global Value Chain Analysis to Strengthen the Kenyan Tourism Sector

With the emergence of global value chains (GVCs), many firms now spread their production processes across different actors and regions worldwide in search for greater efficiencies. This can offer significant opportunities for developing countries, if they are able to properly analyse GVCs. With a focus on the leisure tourism global value chains in Kenya, this briefing paper highlights the broad structure of GVC analysis with a lens on the distribution intermediaries and first tier service providers engaged in the chain. It concludes with some considerations on strengthening the tourism GVC in Kenya.